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Everyday Bras
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  9. Maidenform Comfort Devotion…
Maidenform

Maidenform Comfort Devotion Extra Coverage Bra 38C | Full Support & Soft Feel

Maidenform Comfort Devotion Extra Coverage Bra 38C | Full Support & Soft Feel - main product image
All-inclusive price — duties & taxes paid, no customs charges at delivery
₹4,390₹10,510

You save ₹6,120 (58%)

Qty
Maidenform Comfort Devotion Extra Coverage Bra 38C | Full Support & Soft Feel — White / 36D
White / 36D
₹4,600
₹10,510
In Stock
Maidenform Comfort Devotion Extra Coverage Bra 38C | Full Support & Soft Feel — Black / 38C
Black / 38C
₹4,390
₹10,510
In Stock
All sizes are US sizes. See the US to India size chart

Estimated doorstep delivery by 21 Nov - 23 Nov from USA

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Tested and Trusted · Always Original & 100% Imported

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Sourced from US retailers
Sourced from US retailers
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All Duties Included
All Duties Included
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GST Invoice Issued
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14-Day Smile Guarantee
14-Day Smile Guarantee

Full Support & Comfort at a Premium Price

About this item

Maidenform Comfort Devotion is a full coverage bra crafted from luxe suede-like fabric, offering exceptional softness and comfort against the skin. Designed with cushioned underwire cups, it provides extra shape and lift without pinching, making it perfect for everyday use in India’s humid climate.

The bra features convertible straps that can be worn straight or crisscross, providing versatile styling options. Back and side smoothing panels create a sleek silhouette beneath clothes, while the back hook-and-eye closure ensures easy wear. Reviewers in humid cities report all-day comfort, with support that stays firm during long hours.

Imported from USA, this bra is delivered in genuine packaging with all duties included. Ideal for women seeking reliable support and a smooth look, it offers excellent value compared to local brands, with quick tracked delivery in 11-13 days.

Key Features

  • COMFY UNDERWIRE BRAS FOR WOMEN - This t-shirt bra blends all-day comfort with a smoothing fit and cushioned underwire support. Perfect for everyday wear, it creates a sleek, no-show look under any outfit.
  • LIGHTLY LINED CUPS FOR NATURAL SHAPE - Full-coverage, lightly lined bra cups give this underwire bra for women a smooth, gap-free fit. Designed to flatter your shape while staying invisible under tees, blouses, or dresses.
  • LUXURIOUS SUEDE-LIKE FABRIC - Crafted from ultrasoft, sueded-touch fabric, this t-shirt bra for women feels gentle on skin and lies flat under clothes. The smooth finish makes it an easy, everyday wardrobe essential.
  • CUSHIONED UNDERWIRE COMFORT - Plush padding surrounds the underwire for poke-free wear. This cushion wire design delivers secure hold and shaping without pinching, offering support that feels as good as it looks.
  • CONVERTIBLE STRAPS FOR VERSATILITY - Adjustable straps convert from traditional to crisscross, letting this bra work with a variety of necklines and outfits so you can wear it your way, every day.
  • ALL-DAY COMFORT & SLEEK SILHOUETTE - Back and side smoothing panels help create a flattering fit from every angle. The seamless construction and secure hook-and-eye closure ensure dependable comfort all day long.

Why choose this product

Formulated for Comfort & Shape

Maidenform's cushioned underwire cups and full coverage design support natural shape while preventing pinching. The soft suede-like fabric and smoothing panels enhance daily confidence, especially in humid climates. Imported from USA, it offers superior quality and durability, with reviews confirming all-day support and comfort.

Ideal for Daily & Versatile Wear

This bra suits women seeking reliable support for work, casual outings, or lounging. Its convertible straps adapt to various outfits, while the full coverage prevents spillage. Skip if you prefer wireless or minimal coverage styles; this model emphasizes support and smoothing for larger busts or full-coverage needs.

How to use

  • Wear the bra properly — Adjust the straps for comfort, hook at the back, and ensure the band fits snugly without riding up for optimal support.
  • Pair with suitable outfits — Wear under T-shirts, blouses, or dresses with full coverage for a smooth silhouette and no show-through.
  • Care for longevity — Hand wash in cold water, avoid bleach, and air dry to preserve fabric softness and support features.

Example scenarios

Typical situations where Maidenform Comfort Devotion Extra Coverage Bra 38C | Full Support & Soft Feel helps — illustrative scenarios, not customer reviews.

1
Scenario 1
Illustrative example
Where it helps

A 35-year-old woman from Mumbai needs reliable support for long office hours and humid weather, avoiding pinching and discomfort.

How this product helps

This Maidenform bra offers cushioned support, full coverage, and smooth fabric, ensuring all-day comfort and confidence, with quick tracked delivery in 11-13 days.

Fit, size & material

Care instructions

Support LevelMedium Support
Reapplication MathSupports all-day wear; cushions provide support for 14+ hours, ideal for long hours in humid weather.
Care InstructionsHand Wash Only
Shelf LifeUnopened, check manufacturer's date

How we compare

FeatureMaidenform Comfort DevotionOthers
Support & FitCushioned underwire, full coverage, 38C, designed for all-day support and natural shape.Local full coverage bras often use less cushioning, may lack support for larger busts, and have variable quality.
Fabric & ComfortSuede-like, ultrasoft fabric providing gentle feel and smooth finish, ideal for humid weather.Many local bras use synthetic fabrics that may cause discomfort or heat buildup in Indian climates.
Versatility & StyleConvertible straps for multiple styles, smoothing panels for seamless look under clothes.Most local bras have fixed straps and less focus on smoothing or multi-way styling.
Price & DurabilityPremium imported quality, designed for durability and consistent support, with all duties included.Local brands may be cheaper but often lack the same support level and longevity, especially in humid conditions.

Product details

SKUsxv6932
GTIN00014671275476
BrandMaidenform
Size38C
ColorBlack
MaterialNylon
Country of OriginNot stated by manufacturer — US retail version, sourced from authorized US retailers and authorized brand partners

About Maidenform

Maidenform is a leading US lingerie brand known for comfort, support, and innovative designs, trusted worldwide for quality and fit.

Compliance & Legal

This is a dietary supplement; not intended to diagnose, treat, cure or prevent any disease.

Customer Reviews

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FAQ, See What Others Asked

How does sizing for US-imported bras translate for Indian shoppers?
US bra sizing follows standard inch measurements for band and cup sizes, such as 38C, designed with precise fit in mind. Imported models from USA offer consistent sizing, ensuring a reliable fit for Indian women seeking full coverage and support.
Is this bra suitable for everyday wear in humid Indian climates?
Yes, Maidenform's cushioned underwire bra, made from soft suede-like fabric, is designed for all-day comfort in humid conditions. Its smoothing panels and full coverage help reduce spillage and support during long hours.
Can I wear this bra with different outfits?
Absolutely. The convertible straps can be worn straight or crisscross, making it versatile for various necklines and styles, perfect for daily office wear or casual outings.
What is the support level of this Maidenform bra?
This model offers medium support with cushioned underwire cups and smoothing panels, ideal for women with larger busts or those seeking a sleek, supportive fit.
How do I care for this full coverage bra?
Hand wash only to maintain fabric softness and support. Check the manufacturer's date for shelf life. Imported from USA, it arrives factory-sealed with all duties included.

Frequently bought together

Maidenform Comfort Devotion Extra Coverage Bra 38C | Full Support & Soft Feel

This item:

Maidenform Comfort Devotion Extra Coverage Bra 38C | Full Support & Soft Feel

₹4,390

Maidenform Comfort Devotion Extra Coverage Bra 38C | Full Support & Soft Feel

This item

Maidenform Comfort Devotion Extra Coverage Bra 38C | Full Support & Soft Feel

₹4,390

Total price:

₹11,720

You save ₹16,870 (59%) Extra

3 items selected

3 items

₹11,720

You save ₹16,870 (59%) Extra

Product Comparison

Attributes
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Maidenform Comfort Devotion Extra Coverage Bra 38C | Full Support & Soft Feel
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PLAYTEX Womens 40D Full-Coverage Wireless Bra 18 Hour Comfort-strap, Natural Beige
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PLAYTEX Women's 18 Hour Original Comfort Strap Full Coverage Bra 44D | Support & Comfort with Playtex M-Frame (70-120c)
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PLAYTEX Womens 42C Full Coverage Wireless Bra | 18 Hour Comfort Support with Tagless Design
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Spec
Price
₹4,390
₹10,510
₹3,560
₹9,040
₹3,770
₹9,040
₹3,760
₹9,040
₹3,770
₹9,040
₹1,50,040
₹2,15,310
₹17,980
₹28,110
Brand NameMaidenformPLAYTEXPLAYTEXPLAYTEXPLAYTEXCITIZENASICS
SourceUS RetailUS RetailUS RetailUS RetailUS RetailUS RetailUS Retail
Sold ByCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrow
Imported from USA
₹4,390₹10,510

You Save ₹6,120

Estimated doorstep delivery by 21 Nov - 23 Nov from USA
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Tracked from USA · duties included
Genuine USA Imported Product
Damaged? Covered*

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Your Order Journey: From Purchase to Doorstep

You Order
Place your order
USA Warehouse dispatch
Packed & shipped
International Air Shipping
Fast transit
Consignment to India Warehouse
Customs cleared
Doorstep delivery
Delivered to you
You Order
Place your order
USA Warehouse dispatch
Packed & shipped
International Air Shipping
Fast transit
Consignment to India Warehouse
Customs cleared
Doorstep delivery
Delivered to you

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vs
₹13,170+ (3× the price)
₹4,390 locked, all-in
Hard to get the original US version in India
Original US version, shipped to your door
Extra pay for Import Duties, GST, and forex fees
One price in INR, no customs charges at delivery
4–12 weeks · No tracking
11-13 days · live tracking
Grey market, no guarantee, no protection, no refund
Sourced from US retailers, India-verified, return available
Lost in transit = ₹0 back
Full protection included