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Hair Color
  1. Home
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  6. L'OREAL TECHNIQUE Chroma…
L'OREAL TECHNIQUE

L'OREAL TECHNIQUE Chroma True Reds Cherry Permanent Hair Color 1.74 Fl Oz | Long-lasting vibrant red shade, suitable for all hair bases

L'OREAL TECHNIQUE Chroma True Reds Cherry Permanent Hair Color 1.74 Fl Oz | Long-lasting vibrant red shade, suitable for all hair bases - main product image
All-inclusive price — duties & taxes paid, no customs charges at delivery
₹3,040₹4,620

You save ₹1,580 (34%)

Qty
L'OREAL TECHNIQUE Chroma True Reds Cherry Permanent Hair Color 1.74 Fl Oz | Long-lasting vibrant red shade, suitable for all hair bases — Sangria
Sangria
₹2,930
₹3,050
In Stock
L'OREAL TECHNIQUE Chroma True Reds Cherry Permanent Hair Color 1.74 Fl Oz | Long-lasting vibrant red shade, suitable for all hair bases — Cherry
Cherry
₹3,040
₹4,620
In Stock

Estimated doorstep delivery by 20 Nov - 22 Nov from USA

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Tested and Trusted · Always Original & 100% Imported

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Sourced from US retailers
Sourced from US retailers
Factory-Sealed
Factory-Sealed
All Duties Included
All Duties Included
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GST Invoice Issued
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ExpressBox Tracked
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14-Day Smile Guarantee
14-Day Smile Guarantee

Vibrant Red Hair Color at a Competitive Price

About this item

L'OREAL TECHNIQUE Chroma True Reds Cherry is a permanent hair color designed to give a vibrant, true red shade. Formulated with Anti-Breakage Ceramide R™ Complex, it penetrates the hair cortex to condition and protect against breakage. Suitable for all hair types, including light, dark, and 100% gray hair, it provides excellent gray coverage with deep, intense color that stays true even after multiple washes.

Its unique red hues, including high-intensity deep garnet and deep red shades, make it ideal for those seeking a bold, long-lasting red look. The easy-to-use liquid formula comes in a 1.74 Fl Oz (50 g) bottle, with clear directions for mixing with Oreor Creme Developer for optimal results. Reviewers report vibrant, durable color that resists fading, even in humid Indian climates. The product is factory-sealed, imported from the US, and supports a shelf life of 365 days on arrival.

In India, this product offers salon-quality hair coloring at home, with a straightforward application process and professional results. It is compatible with all hair bases, including resistant gray hair, and provides a cost-effective, long-lasting solution for vibrant red hair. Delivered tracked via ExpressBox, duties included, arriving within 11-13 days.

Key Features

  • This product is Manufactured in United States
  • This Product is Easy to use
  • This product is manufactured in united states
  • This product is easy to use

Why choose this product

Formulated with Ceramide R™ Complex for Deep Conditioning

This unique formula penetrates the hair cortex to condition and strengthen, reducing breakage and ensuring vibrant, durable color. Its deep red hues are designed for maximum impact and longevity, supported by clinical-like technology for rich, true shades.

Ideal for All Hair Bases, Including Gray and Resistant Hair

Suitable for light, dark, and 100% gray hair, it provides excellent gray coverage with deep, vibrant color. Perfect for Indian consumers seeking salon-quality results at home, with easy application and long-lasting vibrancy. Skip if you have sensitive scalp or prefer temporary color.

How to use

  • Prepare and Mix — Wear gloves. Mix entire contents of the tube with 20-40 volume Oreor Creme Developer, in equal parts. Apply to dry hair thoroughly.
  • Process & Rinse — Saturate hair evenly. Process for 30 minutes at room temperature. For resistant gray, develop an additional 5 minutes. Rinse thoroughly with water.
  • Condition & Style — Use a conditioner suitable for color-treated hair. Style as desired. Avoid washing hair for 48 hours for maximum color durability.

Example scenarios

Typical situations where L'OREAL TECHNIQUE Chroma True Reds Cherry Permanent Hair Color 1.74 Fl Oz | Long-lasting vibrant red shade helps — illustrative scenarios, not customer reviews.

1
Scenario 1
Illustrative example
Where it helps

A 28-year-old Mumbai professional wants vibrant red hair for a festival, with long-lasting color that withstands humidity.

How this product helps

Reviewers report 6-week vibrant color, easy application, and deep conditioning. Delivered tracked via ExpressBox, duties included, in 11-13 days.

Ingredients

Active IngredientPara-phenylenediamine
Key IngredientCeramide R™ Complex
AllergensParabens, Ammonia
Free FromAmmonia, Parabens

How we compare

FeatureL'OREAL TECHNIQUE ChromaOthers
Color Intensity & LongevityDeep, vibrant red that resists fading for 6-8 weeks, supported by Ceramide R™ ComplexIndian brands offer shorter-lasting shades, typically fading within 3-4 weeks
Application & CoverageEasy to mix and apply, suitable for all hair bases including gray, with excellent gray coverageMany Indian dyes require multiple applications for gray coverage and are more complex to use
Safety & QualityManufactured in the US, factory-sealed, with safety warnings and 365-day shelf lifeIndian products vary in quality, often unsealed, with shorter shelf lives and less safety info
Price & Cost per Use₹3,040 for 1.74 Fl Oz, approx ₹1,747 per Fl OzIndian brands typically cost ₹300-₹500 for 50 g, with shorter-lasting results

Product details

SKUmmy9483
GTIN00884486229137
BrandL'OREAL TECHNIQUE
Size1.74 Fl Oz (50 g)
ColorCherry
Container TypeBottle
Hair TypeNormal

About L'OREAL TECHNIQUE

L'OREAL TECHNIQUE is a global leader in professional hair color and care, known for innovative formulations and salon-quality results.

Compliance & Legal

This is a cosmetic product; patch test recommended before use. No medical claims. Safety warnings included.

Customer Reviews

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FAQ, See What Others Asked

How long does L'OREAL TECHNIQUE Chroma True Reds Cherry hair color last between washes?
Reviewers report vibrant, long-lasting red color that resists fading for up to 6-8 weeks with proper care. The formula maintains deep tone even after multiple shampoos in humid Indian climates.
Will L'OREAL TECHNIQUE Cherry hair color transfer onto clothing or pillows?
This permanent dye is formulated to minimize transfer; however, initial washes may cause slight bleeding. Use gloves during application and avoid contact with fabrics immediately after coloring.
Is L'OREAL TECHNIQUE Cherry hair color safe for gray or chemically treated hair?
Yes, it is suitable for all hair bases, including gray and chemically processed hair. The Ceramide R™ Complex helps protect against breakage and supports deep conditioning.
How do I choose the right shade of L'OREAL TECHNIQUE hair color?
Select Cherry for vibrant red results. For darker or lighter shades, consider the base hair color and desired intensity. Consult professional advice if unsure.
Can L'OREAL TECHNIQUE Cherry hair color be used on eyebrows or facial hair?
This product is formulated for scalp hair only. Do not use on eyebrows or facial hair to avoid irritation or uneven coloring.

Frequently bought together

L'OREAL TECHNIQUE Chroma True Reds Cherry Permanent Hair Color 1.74 Fl Oz | Long-lasting vibrant red shade, suitable for all hair bases

This item:

L'OREAL TECHNIQUE Chroma True Reds Cherry Permanent Hair Color 1.74 Fl Oz | Long-lasting vibrant red shade, suitable for all hair bases

₹3,040

L'OREAL TECHNIQUE Chroma True Reds Cherry Permanent Hair Color 1.74 Fl Oz | Long-lasting vibrant red shade, suitable for all hair bases

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L'OREAL TECHNIQUE Chroma True Reds Cherry Permanent Hair Color 1.74 Fl Oz | Long-lasting vibrant red shade, suitable for all hair bases

₹3,040

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₹8,060

You save ₹2,020 (20%) Extra

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3 items

₹8,060

You save ₹2,020 (20%) Extra

Product Comparison

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L'OREAL TECHNIQUE Chroma True Reds Cherry Permanent Hair Color 1.74 Fl Oz | Long-lasting vibrant red shade, suitable for all hair bases
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Rimmel Stay Glossy Lip Gloss All Day Seduction 5ml (0.18 Fl Oz) | High-Glossy Finish for Vibrant Lip Color
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Spec
Price
₹3,040
₹4,620
₹2,510
₹2,730
₹2,510
₹2,730
₹2,680
₹2,730
₹2,510
₹2,730
₹1,110
₹1,570
₹3,600
₹5,330
Brand NameL'OREAL TECHNIQUEL'Oreal ParisL'Oreal ParisL'Oreal ParisL'Oreal ParisRimmelDANGSHAN
Item FormLiquidN/AN/AN/AN/AN/AN/A
SourceUS RetailUS RetailUS RetailUS RetailUS RetailUS RetailUS Retail
Sold ByCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrow
Imported from USA
₹3,040₹4,620

You Save ₹1,580

Estimated doorstep delivery by 20 Nov - 22 Nov from USA
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Tracked from USA · duties included
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Your Order Journey: From Purchase to Doorstep

You Order
Place your order
USA Warehouse dispatch
Packed & shipped
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Fast transit
Consignment to India Warehouse
Customs cleared
Doorstep delivery
Delivered to you
You Order
Place your order
USA Warehouse dispatch
Packed & shipped
International Air Shipping
Fast transit
Consignment to India Warehouse
Customs cleared
Doorstep delivery
Delivered to you

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₹9,120+ (3× the price)
₹3,040 locked, all-in
Hard to get the original US version in India
Original US version, shipped to your door
Extra pay for Import Duties, GST, and forex fees
One price in INR, no customs charges at delivery
4–12 weeks · No tracking
11-13 days · live tracking
Grey market, no guarantee, no protection, no refund
Sourced from US retailers, India-verified, return available
Lost in transit = ₹0 back
Full protection included