You save 900 (35%)
Estimated doorstep delivery by 23 Nov - 25 Nov from USA
Transform your hair with premium hydration
V&Co. Straight Hair Moisturizing Shampoo is a specially formulated liquid cleanser designed for naturally straight hair. Infused with proprietary peptide technology and aloe juice, it enhances hydration, shine, and smoothness. The lightweight formula supports all hair textures, providing a sleek, frizz-free finish. Each bottle is made in the USA, ensuring high quality and safety standards. The rich blend of peptides, amino acids, and vitamins penetrates hair follicles to promote healthy, radiant hair.
Hair reviews highlight its ability to tame frizz and boost shine without weighing hair down. The aloe juice adds softness and radiance, making it ideal for daily use. Its cruelty-free, vegan, sulfate-free, gluten-free, and dye-free composition makes it safe for color-treated and sensitive scalps. The recyclable packaging aligns with sustainability goals. Easy to use: apply to wet hair, lather, and rinse for best results. Suitable for all hair types seeking hydration and shine enhancement.
In India, this imported shampoo offers a premium alternative to local brands, with a focus on hydration and frizz control. Delivered via ExpressBox, duties included, in 11-13 days. Perfect for those who want salon-quality hair care at home.
Advanced Peptide Technology
V&Co.'s proprietary peptide blend dives into hair follicles, supporting hydration, shine, and frizz reduction. This formulation is backed by industry standards for supporting healthy hair growth and radiance, making it a trusted choice for premium hair care.
Ideal for Straight Hair & Sensitive Scalps
This sulfate-free, vegan shampoo is safe for daily use on naturally straight hair, including color-treated or sensitive scalps. Skip if you prefer heavy, silicone-based products or have specific scalp sensitivities—try a gentle, fragrance-free option instead.
Typical situations where V&Co. Straight Hair Moisturizing Shampoo with Peptide Technology helps — illustrative scenarios, not customer reviews.
A 28-year-old woman from Mumbai with straight hair struggles with frizz and dullness during monsoon season.
Using this peptide-infused shampoo, she reports smoother, shinier hair after 2 weeks, with a noticeable reduction in frizz, at a lower cost than local brands.
| Active Ingredients | Peptides, Aloe Juice |
| Free From | Sulfates, Parabens, Phthalates, Gluten, Dyes |
| Feature | V&Co. Straight Hair | Others |
|---|---|---|
| Size & Volume | 12 oz (355 ml) bottle, supports ~12 washes | Local shampoos typically 200-300 ml, supports fewer washes |
| Formulation | Peptide & aloe infusion, sulfate-free, vegan | Contains sulfates, parabens, or dyes, less gentle |
| Safety & Certification | Cruelty-Free, Vegan, Made in USA | Varies by brand, often not certified |
| Price & Cost per Use | ₹1,690 for 12 oz, approx ₹141 per oz per wash | ₹300-₹500 for 200-300 ml, supports fewer washes |
| SKU | ajy1523 |
| GTIN | 00860008924766 |
| Brand | V&CO |
| Size | 12 Fl Oz (355 ml) |
| Color | Clear |
| Scent | Floral |
| Style | Shampoo |
About V&CO
V&Co. specializes in high-performance, tailored hair care products with proprietary peptide technology, ensuring healthy, radiant hair.
Compliance & Legal
This is a dietary supplement; not intended to diagnose, treat, cure or prevent any disease.
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This item:
V&Co. Straight Hair Moisturizing Shampoo with Peptide Technology, 12 oz | Hydrates & Adds Shine for Straight Hair
1,690
This item
V&Co. Straight Hair Moisturizing Shampoo with Peptide Technology, 12 oz | Hydrates & Adds Shine for Straight Hair
1,690
Total price:
9,140
You save 3,670 (29%) Extra3 items selected
3 items
9,140You save 3,670 (29%) Extra
| Attributes | Current |  |  |  |  |  | |
|---|---|---|---|---|---|---|---|
| Spec | |||||||
| Price | 1,690 2,590 | 3,110 4,770 | 4,340 5,450 | 5,430 8,210 | 1,870 2,450 | 2,490 4,410 | 2,010 3,360 |
| Brand Name | V&CO | Nizoral | Nizoral | Nizoral | L'Oreal Paris | It's a 10 Haircare | Cetaphil |
| Item Form | Liquid | N/A | N/A | N/A | N/A | N/A | N/A |
| Source | US Retail | US Retail | US Retail | US Retail | US Retail | US Retail | US Retail |
| Sold By | CrowCrowCrow | CrowCrowCrow | CrowCrowCrow | CrowCrowCrow | CrowCrowCrow | CrowCrowCrow | CrowCrowCrow |
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