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Foundation
  1. Home
  2. Beauty
  3. Makeup
  4. Face
  5. Foundation
  6. PÜR Love Your…
PÜR MINERALS

PÜR Love Your Selfie 4-in-1 Foundation & Concealer 1.2 Fl Oz | Full Coverage Longwear

PÜR Love Your Selfie 4-in-1 Foundation & Concealer 1.2 Fl Oz | Full Coverage Longwear - main product image
All-inclusive price — duties & taxes paid, no customs charges at delivery
₹8,370₹13,400

You save ₹5,030 (38%)

Qty
PÜR Love Your Selfie 4-in-1 Foundation & Concealer 1.2 Fl Oz | Full Coverage Longwear — 01. LN1/Porcelain
01. LN1/Porcelain
₹8,370
₹13,400
In Stock

Estimated doorstep delivery by 20 Nov - 22 Nov from USA

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Sourced from US retailers
Sourced from US retailers
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Factory-Sealed
All Duties Included
All Duties Included
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GST Invoice Issued
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14-Day Smile Guarantee
14-Day Smile Guarantee

Achieve Flawless Skin at a Competitive Price

About this item

PÜR Love Your Selfie Foundation & Concealer is a versatile makeup product designed for flawless skin. This 4-in-1 formula combines foundation and concealer with skincare benefits, infused with Ceretin Complex and antioxidants to combat environmental stressors and blue light damage. Suitable for all skin types, it provides medium-to-full coverage with a matte finish, ensuring a long-lasting, flawless look. The product is cruelty-free, vegan, and free of parabens, talc, petrolatum, mineral oil, and gluten, aligning with clean beauty standards. Its dual applicators allow precise blemish concealment or all-over coverage, making it ideal for busy lifestyles. Imported from the USA, it arrives in 1.2 Fl Oz (35ml) bottles, with a shelf life of 900 days, and is packaged in a bottle with a pump for easy application.

Reviewers highlight its skin-loving benefits, especially its ability to fight blue light effects and environmental stress. The matte finish suits oily and combination skin, providing a flawless look that lasts all day. The product’s lightweight formula blends seamlessly, offering buildable coverage for a natural or more intense look. Its cruelty-free and vegan credentials appeal to ethical consumers. Delivered via ExpressBox, duties are included, and it arrives within 11-13 days. This foundation is a top choice for those seeking a multitasking, skincare-infused makeup solution that supports a busy, modern lifestyle.

In India, this imported foundation offers a premium alternative to local brands, with transparent pricing and fast delivery. It’s suitable for daily wear, special occasions, or professional settings, providing reliable coverage and skin protection. The product’s size and long shelf life make it a cost-effective choice for regular use, with an estimated 150 days at daily application. For best results, apply with a brush or sponge, blending evenly across the face. Support your skincare routine with a foundation that combines performance, ethics, and convenience, all delivered in 11-13 days.

Key Features

  • Multitasking Foundation & Concealer: PÜR’s 4-in-1 Love Your Selfie is a skincare-infused medium-to-full coverage Longwear Foundation & Concealer that instantly helps conceal, correct and improve the skin’s appearance with flawless-looking coverage.
  • Comes With 2 Applicators: Conceal blemishes, dark spots and imperfections with the targeted, built-in doe foot applicator, or achieve buildable, all-over coverage with the convenient, traditional pump.
  • Skin-Loving Benefits: Enriched with age-defying Ceretin Complex and an antioxidant-rich Energy Complex. Helps fight against environmental stressors, as well as the skin-damaging effects caused by exposure to daily, high energy visible blue light.
  • All the Beauty You Love, None of the Ingredients You Don’t: PÜR products are 100% cruelty-free and vegan. We’ve also left out unnecessary ingredients, making this product paraben-, talc-, petrolatum-, mineral oil- and gluten-free.
  • Beauty Pure & Simple: We’ve redefined clean beauty with one mission in mind—to offer multitasking beauty solutions that support your lifestyle. Our products leave your skin looking and feeling its best, long after the makeup comes off!

Why choose this product

Advanced Skincare & Makeup Fusion

PÜR’s foundation combines skincare benefits with high-performance makeup. Infused with Ceretin Complex and antioxidants, it helps protect skin from blue light and environmental damage, offering a longwear, flawless finish. Its cruelty-free, vegan formulation aligns with clean beauty standards, making it ideal for ethical consumers seeking effective, multitasking products.

Ideal for Busy, Modern Lifestyles

Designed for those who need quick, reliable coverage, this foundation’s dual applicators enable precise blemish concealment or all-over application. Its long-lasting, matte finish stays put through busy days, while its skincare benefits support skin health. Suitable for all skin types, it’s perfect for daily wear, professional settings, or special occasions, arriving in India within 11-13 days with duties included.

How to use

  • Prep and Prime — Start with a clean, moisturized face. Use a primer if desired for extra longevity.
  • Apply Foundation — Use the dual applicators to target blemishes or pump for all-over coverage. Blend evenly for a flawless finish.
  • Set and Reapply — Set with powder if needed. Reapply as necessary for all-day wear, especially in humid Indian climates.

Example scenarios

Typical situations where PÜR Love Your Selfie 4-in-1 Foundation & Concealer 1.2 Fl Oz | Full Coverage Longwear helps — illustrative scenarios, not customer reviews.

1
Scenario 1
Illustrative example
Where it helps

A young professional in Mumbai needs a longwear foundation that controls oil and blue light exposure during 12-hour workdays.

How this product helps

This foundation provides matte finish, skincare benefits, and lasts all day, arriving in 11-13 days with duties included, saving ₹ on local brands.

Ingredients

Key IngredientsEnergy Complex, Lingonberry Extract, Polysaccahride Film, Ceretin Complex

How we compare

FeaturePÜR Love YourOthers
Size & Packaging1.2 Fl Oz (35ml) bottle with pumpTypically 30ml bottles, often with less precise applicators
Formulation & BenefitsSkincare-infused, Ceretin & antioxidant complexes, blue light protectionBasic foundation with limited skincare benefits
Price & Cost per Use₹8,370 — pack of 1.2 Fl Oz₹1,200-₹1,500 for 30ml, approx. ₹40-50 per ml
Cruelty-Free & VeganYes, cruelty-free and veganVaries, often not certified

Product details

SKUxvk3560
GTIN0847137040673
BrandPÜR MINERALS
Size1.2 Fl Oz (35ml)
Color01. LN1/Porcelain
ContainerBottle
Item FormCream

About PÜR MINERALS

PÜR MINERALS is a cruelty-free, vegan beauty brand committed to clean, innovative makeup and skincare solutions.

Compliance & Legal

This is a cosmetic product; for external use only. No medical claims or treatment benefits.

Customer Reviews

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FAQ, See What Others Asked

Can this foundation be used on both face and body?
Yes, PÜR Love Your Selfie Foundation & Concealer is suitable for face and can be used on the body for touch-ups or highlighting, providing a longwear, flawless finish.
Is this foundation suitable for oily skin?
Yes, its matte, transfer-resistant formula is designed to control oil and shine, offering a long-lasting, flawless look suitable for oily and combination skin types.
Does this product contain cruelty-free ingredients?
Yes, PÜR products are 100% cruelty-free and vegan, with no animal testing involved, aligning with ethical beauty standards.
How long does this foundation last with daily use?
At 1.2 Fl Oz, it provides approximately 150 days of daily application, depending on coverage intensity and frequency.
How to apply the foundation for best results?
Apply with the dual applicators or a brush, blending evenly for a natural or full coverage look. Reapply as needed for all-day wear.
What is the shelf life of this product?
The foundation has a shelf life of 900 days from manufacturing, ensuring freshness and efficacy when stored properly.

Frequently bought together

PÜR Love Your Selfie 4-in-1 Foundation & Concealer 1.2 Fl Oz | Full Coverage Longwear

This item:

PÜR Love Your Selfie 4-in-1 Foundation & Concealer 1.2 Fl Oz | Full Coverage Longwear

₹8,370

PÜR Love Your Selfie 4-in-1 Foundation & Concealer 1.2 Fl Oz | Full Coverage Longwear

This item

PÜR Love Your Selfie 4-in-1 Foundation & Concealer 1.2 Fl Oz | Full Coverage Longwear

₹8,370

Total price:

₹13,610

You save ₹8,220 (38%) Extra

3 items selected

3 items

₹13,610

You save ₹8,220 (38%) Extra

Product Comparison

Attributes
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PÜR Love Your Selfie 4-in-1 Foundation & Concealer 1.2 Fl Oz | Full Coverage Longwear
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COVERGIRL Simply Ageless 3-in-1 Foundation, Golden Tan 30ml (1 fl oz) | Anti-Aging & Wrinkle Reduction
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NUTRALUXE LASH MD Lash Enhancer 3.0ml | Nourish & Grow Natural Eyelashes in 4 Weeks
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Spec
Price
₹8,370
₹13,400
₹2,140
₹4,230
₹3,100
₹4,200
₹2,410
₹3,840
₹3,100
₹4,200
₹6,700
₹16,600
₹1,930
₹2,720
Brand NamePÜR MINERALSCOVERGIRLCOVERGIRLCOVERGIRLCOVERGIRLNUTRALUXE LASH MDINNELO
Item FormCreamN/AN/AN/AN/AN/AN/A
SourceUS RetailUS RetailUS RetailUS RetailUS RetailUS RetailUS Retail
Sold ByCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrow
Imported from USA
₹8,370₹13,400

You Save ₹5,030

Estimated doorstep delivery by 20 Nov - 22 Nov from USA
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Tracked from USA · duties included
Genuine USA Imported Product
Damaged? Covered*

*Genuine defect, damage, wrong item or non-delivery, reported within 14 days; refund after inspection. Conditions

Your Order Journey: From Purchase to Doorstep

You Order
Place your order
USA Warehouse dispatch
Packed & shipped
International Air Shipping
Fast transit
Consignment to India Warehouse
Customs cleared
Doorstep delivery
Delivered to you
You Order
Place your order
USA Warehouse dispatch
Packed & shipped
International Air Shipping
Fast transit
Consignment to India Warehouse
Customs cleared
Doorstep delivery
Delivered to you

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vs
₹25,110+ (3× the price)
₹8,370 locked, all-in
Hard to get the original US version in India
Original US version, shipped to your door
Extra pay for Import Duties, GST, and forex fees
One price in INR, no customs charges at delivery
4–12 weeks · No tracking
11-13 days · live tracking
Grey market, no guarantee, no protection, no refund
Sourced from US retailers, India-verified, return available
Lost in transit = ₹0 back
Full protection included