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Air-Dried
  1. Home
  2. Pet Supplies
  3. Dogs
  4. Food
  5. Dry
  6. Air-Dried
  7. Because It's Better…
Because it's Better

Because It's Better Air-Dried Dog Food, Salmon & Veggies, 3 Lb | Supports Healthy Skin & Coat

Because It's Better Air-Dried Dog Food, Salmon & Veggies, 3 Lb | Supports Healthy Skin & Coat - main product image
All-inclusive price — duties & taxes paid, no customs charges at delivery
₹8,670₹12,610

You save ₹3,940 (31%)

Qty
Because It's Better Air-Dried Dog Food, Salmon & Veggies, 3 Lb | Supports Healthy Skin & Coat — 1 Pound
1 Pound
₹2,500
₹3,420
(₹2,500 / count)
In Stock
Because It's Better Air-Dried Dog Food, Salmon & Veggies, 3 Lb | Supports Healthy Skin & Coat — 3 Pound
3 Pound
₹8,670
₹12,610
(₹2,890 / count)
In Stock

Estimated doorstep delivery by 21 Nov - 23 Nov from USA

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Tested and Trusted · Always Original & 100% Imported

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Sourced from US retailers
Sourced from US retailers
Factory-Sealed
Factory-Sealed
All Duties Included
All Duties Included
GST Invoice Issued
GST Invoice Issued
ExpressBox Tracked
ExpressBox Tracked
Secure Payments
14-Day Smile Guarantee
14-Day Smile Guarantee

High-Quality Dog Food at Competitive Price

About this item

Because It's Better Air-Dried Dog Food, Salmon & Veggies, 3 lb, is crafted with real salmon and wholesome vegetables, offering a natural, nutrient-rich meal for dogs of all life stages. The slow air-drying process retains vital nutrients and flavor, making it closer to real food than traditional kibble. This shelf-stable formula is gentle on digestion and ideal for daily feeding, rotation, or as a tasty topper. Dogs love the tender bites, which support healthy skin, a shiny coat, and overall wellness. Imported from USA, it arrives in India via ExpressBox, with all duties included, ensuring freshness and quality.

Visible whole food ingredients like carrots, pumpkin, and blueberries support a healthy lifestyle. Made without fillers, artificial colors, or preservatives, this grain-free option is perfect for pet parents seeking transparency and simplicity in feeding. Its shelf-stability allows easy pantry storage, making mealtime convenient and nutritious for your dog.

Designed for modern dog lifestyles, this air-dried formula provides a high-quality, easy-to-serve meal that supports your pet’s health and happiness. Whether used as a complete meal or topper, it delivers real nutrition with minimal effort, arriving quickly with all duties paid.

Key Features

  • SLOW BAKED & AIR DRIED FOR BETTER NUTRITION: Crafted using a gentle, low-temperature air-drying process that helps retain natural nutrients, flavors, and aromas, delivering fresh-tasting food your dog can enjoy every day.
  • REAL SALMON AS THE FIRST INGREDIENT: Made with real salmon to deliver high-quality protein and natural omega fatty acids that help support healthy skin, a shiny coat, strong muscles, and balanced nutrition for dogs of all life stages.
  • VISIBLE WHOLE FOOD INGREDIENTS: Each bite contains real vegetables and superfoods you can see, like carrots, pumpkin, and blueberries, supporting healthy lifestyle.
  • CLEAN, GRAIN-FREE NUTRITION: Made without corn, wheat, soy, fillers, or artificial colors, flavors, or preservatives. This wholesome recipe focuses on natural ingredients to support long-term wellness.
  • COMPLETE MEAL OR TOPPER: Serve as a balanced dry dog food or sprinkle over meals for added flavor. Shelf-stable and pantry-ready with no refrigeration needed, featuring tender, meaty bites dogs love, perfect for picky eaters.

Why choose this product

Formulated with Nutrient-Rich, Real Ingredients

Because It's Better uses slow air-drying to preserve nutrients and flavor, ensuring your dog gets a wholesome, minimally processed meal. The real salmon and vegetables support skin, coat, and overall health, backed by natural omega fatty acids and antioxidants.

Ideal for All Dog Breeds & Life Stages in India

This shelf-stable, easy-to-serve formula suits puppies, adults, and seniors alike. Perfect for busy pet parents who want transparent, high-quality nutrition without refrigeration, arriving quickly via ExpressBox with duties paid.

How to use

  • Start with a gradual mix — Mix 25% of this air-dried food with your dog's current diet, and gradually increase over 14 days to ensure smooth transition and acceptance.
  • Serve in daily meals — Offer as a complete meal or topper, adjusting portions based on your dog's weight and activity. No refrigeration needed, store in a cool, dry place.
  • Monitor and adjust — Observe your dog's response, coat, and digestion. Adjust serving size as needed, and ensure fresh water is always available.

Example scenarios

Typical situations where Because It's Better Air-Dried Dog Food helps — illustrative scenarios, not customer reviews.

1
Scenario 1
Illustrative example
Where it helps

Ravi from Mumbai, 2-year-old Labrador, struggles with sensitive digestion and picky eating, needs wholesome, easy-to-serve food.

How this product helps

Switching to Because It's Better Air-Dried Salmon & Veggies improved digestion, coat shine, and saved ₹ on frequent vet visits. Arrives in 4-6 days via ExpressBox.

Nutrition Facts

Key Ingredient
Salmon
Main Nutrients
Omega fatty acids, Protein
Allergens
fish
Free From
corn, wheat, soy, artificial colors, preservatives

How we compare

FeatureBecause It's BetterOthers
Ingredients & NutritionReal salmon, vegetables, slow air-dried, nutrient-rich, no fillersIndian brands with grain-based, heavily processed kibble, artificial additives
Shelf Life & Storage540 days shelf life, shelf-stable, ready-to-serve, no refrigerationTypically 3-6 months, requires refrigeration after opening
Price per kg₹181 per oz (~$35.99/48oz pack)Varies ₹300-₹700 per kg, often lower quality ingredients
Support & TransparencyMade with transparent ingredients, imported from USA, duties paidIndian brands with less ingredient transparency, local sourcing

Product details

SKUkju4587
GTIN0850019389616
BrandBecause it's Better
Size3 Pound (Pack of 1)
FlavorSalmon
Item FormPellet
Item NameBecause It's Better Air-Dried Dog Food, Salmon & Veggies, 3 Lb

About Because it's Better

Because it's Better specializes in wholesome, slow air-dried pet foods, emphasizing natural ingredients and nutrient preservation for modern lifestyles.

Compliance & Legal

This is a dietary supplement; not intended to diagnose, treat, cure or prevent any disease.

Customer Reviews

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FAQ, See What Others Asked

Is pet_food safe for my dog?
Yes, Because It's Better Air-Dried Dog Food is crafted with real salmon and wholesome vegetables, using gentle air-drying to preserve nutrients. Imported from USA, it arrives in India via ExpressBox with all duties paid, ensuring quality and safety for dogs of all ages.
How to choose pet_food for my dog?
Select a formula suitable for your dog's age, size, and dietary needs. This salmon & veggies recipe supports healthy skin, coat, and digestion. Check the label for ingredients and feeding instructions, and consider your pet's activity level and sensitivities.
Can I feed this daily?
Yes, this shelf-stable, nutrient-rich formula is designed for daily feeding, supporting overall wellness. Start with recommended portions, and adjust based on your dog's weight and activity.
How should I store pet_food in India?
Keep the bag sealed or transfer to an airtight container in a cool, dry place away from sunlight. This preserves freshness and nutrients, especially in humid climates. The product arrives shelf-stable for long-term storage.
What is the best pet_food for all life stages?
Because It's Better Air-Dried Dog Food supports dogs from puppies to seniors with real salmon and vegetables, providing balanced nutrition and easy digestibility, arriving quickly with duties paid.
Is pet_food beneficial for my dog's health?
Yes, the formula supports healthy skin, shiny coat, and overall wellness through natural omega fatty acids and wholesome ingredients, with visible whole food pieces for a natural diet.

Frequently bought together

Because It's Better Air-Dried Dog Food, Salmon & Veggies, 3 Lb | Supports Healthy Skin & Coat

This item:

Because It's Better Air-Dried Dog Food, Salmon & Veggies, 3 Lb | Supports Healthy Skin & Coat

₹8,670

Because It's Better Air-Dried Dog Food, Salmon & Veggies, 3 Lb | Supports Healthy Skin & Coat

This item

Because It's Better Air-Dried Dog Food, Salmon & Veggies, 3 Lb | Supports Healthy Skin & Coat

₹8,670

Total price:

₹29,720

You save ₹6,790 (19%) Extra

3 items selected

3 items

₹29,720

You save ₹6,790 (19%) Extra

Product Comparison

Attributes
Current
Because It's Better Air-Dried Dog Food, Salmon & Veggies, 3 Lb | Supports Healthy Skin & Coat
Because It's Better Air-Dried Dog Food, Salmon & Veggies, 3 Lb | Supports Healthy Skin & CoatBuy Now
The Pets Table Air Dried Dog Food, Chicken & Sweet Potato | All Life Stages, 3 lb (48 Oz)
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The Pets Table Air Dried Dog Food, Beef & Berries | Grain-Free, High-Protein, 3 lb
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The Pets Table Air Dried Dog Food, Beef & Berries, 1 lb (16 Oz) | Grain-Free, High-Protein, Wholesome Nutrition
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Earthborn Holistic Unrefined with Grains Roasted Lamb Dry Dog Food 11.34kg (25 lb) | Supports Sensitive Stomachs
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Grizzly Salmon Plus Omega 3-6-9 Food Supplement for Dogs & Cats, 4 oz
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Spec
Price
₹8,670
₹12,610
₹11,010
₹11,480
₹10,040
₹12,420
₹4,290
₹4,310
₹4,300
₹4,330
₹26,280
₹28,580
₹1,980
₹2,600
Brand NameBecause it's BetterThe Pets TableThe Pets TableThe Pets TableThe Pets TableEarthborn HolisticGRIZZLY PET PRODUCTS
Item FormPelletN/AN/AN/AN/AN/AN/A
SourceUS RetailUS RetailUS RetailUS RetailUS RetailUS RetailUS Retail
Sold ByCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrowCrow
Imported from USA
₹8,670₹12,610

You Save ₹3,940

Estimated doorstep delivery by 21 Nov - 23 Nov from USA
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Tracked delivery

Tracked from USA · duties included
Genuine USA Imported Product
Damaged? Covered*

*Genuine defect, damage, wrong item or non-delivery, reported within 14 days; refund after inspection. Conditions

Your Order Journey: From Purchase to Doorstep

You Order
Place your order
USA Warehouse dispatch
Packed & shipped
International Air Shipping
Fast transit
Consignment to India Warehouse
Customs cleared
Doorstep delivery
Delivered to you
You Order
Place your order
USA Warehouse dispatch
Packed & shipped
International Air Shipping
Fast transit
Consignment to India Warehouse
Customs cleared
Doorstep delivery
Delivered to you

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vs
₹26,010+ (3× the price)
₹8,670 locked, all-in
Hard to get the original US version in India
Original US version, shipped to your door
Extra pay for Import Duties, GST, and forex fees
One price in INR, no customs charges at delivery
4–12 weeks · No tracking
11-13 days · live tracking
Grey market, no guarantee, no protection, no refund
Sourced from US retailers, India-verified, return available
Lost in transit = ₹0 back
Full protection included